Country Manager Job Description

A country manager (CM) is an individual responsible for leading and managing a company’s operations in one or more countries.

A country manager’s job is to develop and implement business strategy for a country and to coordinate the overall corporate strategy with local operations, human resource management, finance, marketing, and administration.

A country manager’s responsibilities may also include managing relationships with the country’s legal, banking, regulatory, and economic authorities.

Updated on:     
September 15, 2022

Job brief

We're looking for a Country Manager who is passionate about the food and beverage industry and has a strong understanding of the market. The ideal candidate will have a proven track record in sales and marketing, and be able to demonstrate a deep knowledge of the food and beverage industry. They will be a strategic thinker with the ability to think outside the box and come up with creative solutions to problems. If you are a self-starter with a can-do attitude and a passion for the food and beverage industry, then we want to hear from you!

Country Manager Duties

  • Collaborate with senior management on strategic initiatives.
  • Manage marketing and sales strategies, increasing brand recognition and awareness.
  • Maintain relationships with customers, retailers, and suppliers.
  • Review and evaluate competitors.
  • Create and implement effective business plans.
  • Develop effective action plans and respond to emergencies in a timely and effective manner.
  • Develop opportunities for expansion of business.
  • Develop marketing plans.
  • Develop teams by recruiting, training, and motivating.
  • Develop standards for optimum performance.
  • Develop contingency plans for emergencies.
  • Formulate and implement strategies for preventing and managing crises.
  • Manage budgets.
  • Monitor progress of projects.

Country Manager Responsibilities

  • Manage and coordinate all engineering, marketing and business development initiatives, including sales, marketing, and business development activities, and hire and train regional sales managers.
  • Research and analyze market opportunities, identify potential customers, develop business proposals, and negotiate business deals.
  • Maintain and monitor pricing strategies, compare competitor pricing, and establish prices.
  • Maintain accurate records and comply with government rules and regulations.
  • Develop and execute business plans and strategies, including budgeting, budgeting forecasts, and resource allocation.
  • Negotiate contracts, manage purchasing, and develop and maintain long-term supplier relationship.
  • Develop, implement, and adhere to policies and procedures, including financial controls, accounting, human resources, and purchasing.
  • Develop and maintain effective working relationships with government and community agencies to ensure smooth and timely approvals.
  • Develop, implement, and monitor marketing plans, including design and implementation of promotion programs, and hire and train sales and marketing.

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Requirements and skills

  • Bachelor’s degree in business administration, or related field.
  • 2+ years’ proven experience in a leadership or management role; preferably in hospitality operations.
  • Excellent budgeting and forecasting skills.
  • Excellent verbal and written skills.
  • Strong analytical and critical thinking skills.

We at [Company Name] believe that diversity is key. We are committed to building a team that is inclusive of people of all races, religions, national origins, genders,   and ages. We encourage applications from all types of people.

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