Digital Marketing Assistant Job Description

An digital marketing assistant performs a variety of internet marketing tasks, including online research, content development and website management.

Responsibilities may include market research, content creation, social media management, and website maintenance.

Updated on:     
October 7, 2022

Job Brief:

We're looking for a Digital Marketing Assistant who is passionate about marketing and has a strong interest in the digital world. The ideal candidate will have excellent communication and organizational skills, and be able to work independently as well as part of a team. The Digital Marketing Assistant will be responsible for assisting with the planning and execution of digital marketing campaigns, as well as providing support to the wider marketing team. If you have a positive attitude, are proactive and have a keen eye for detail, then we would love to hear from you!

Digital Marketing Assistant Duties:

  • Design and implement digital marketing strategies
  • Maintain and update websites
  • Manage social media
  • Develop and maintain email campaigns
  • Monitor and analyze digital marketing metrics
  • Track and report on marketing strategy progress
  • Develop and implement social media strategies
  • Create and manage digital content
  • Manage digital publication
  • Ensure website’s reliability
  • Manage online advertisements
  • Maintain web content
  • Create content strategies
  • Develop and implement social media strategies
  • Create and manage digital content
  • Manage online advertisements
  • Maintain web content

Digital Marketing Assistant Responsibilities:

  • Identify, evaluate, pursue, and report digital marketing and advertising opportunities
  • Conduct keyword research to identify target keywords and phrases
  • Develop SEO-friendly content and implement SEO best practices, including title tags, meta descriptions, alt tags, and content structure, to ensure site traffic increases
  • Plan and implement email marketing campaigns to reach target audiences and attract new customers
  • Manage PPC campaigns, creating and monitoring ads, writing copy, and testing ad performance
  • Optimize paid search landing pages for better conversions
  • Monitor analytics and test changes to increase ROI

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Requirements And Skills:

  • Bachelor’s degree or equivalent
  • 1+ year experience in digital marketing
  • Strong social media and marketing skills
  • Proficient in Adobe Creative Suite Suite (Photoshop, Illustrator, InDesign, etc.)
  • Ability to work independently, prioritize work, and meet stringent

Company Name is proud to be an Equal Opportunity Employer. We understand that a diverse and inclusive team is essential to our success and we encourage applications from people of all backgrounds. We are committed to building a team that reflects our company's values and we welcome applications from all races, religions, national origins, genders, , , gender expressions, and ages.