Marketing Project Manager Job Description

marketing project manager job description includes a detailed overview of the key requirements, duties, responsibilities, and skills for this role.

Last update : July 14, 2023

Marketing Project Manager Job Description

A marketing project manager (specifically, a marketing project leader) is responsible for managing the overall process of executing marketing efforts, and making sure that each goal is accomplished and that deadlines are met.

These project managers are responsible for planning, executing, and controlling a marketing campaign from start to finish.

They ensure that goals are met, and the marketing campaign runs smoothly.

A marketing project manager will advise a marketing team about the best way to communicate each specific message, and will make sure that marketing messages are consistent and repeated throughout the marketing campaign.

A marketing project manager will also supervise a team of marketing specialists, copywriters, graphic designers, event coordinators

Job Brief:

We’re looking for a Marketing Project Manager to come on board and help us take our marketing efforts to the next level. As our Marketing Project Manager, you will be responsible for developing and executing marketing plans that will help us achieve our business goals. You will also be responsible for managing our marketing budget and ensuring that our marketing campaigns are effective. If you are a strategic thinker with a passion for marketing, then we want to hear from you!

Marketing Project Manager Duties:

  • Develop and implement strategies designed to spur business growth
  • Maintain brand identity, promote a positive image, and market products and services
  • Conduct market research to assess competitive landscape and determine new business development opportunities
  • Develop, implement, monitor, and revise marketing and advertising campaigns
  • Develop, implement, monitor, and revise marketing strategies
  • Maintain current and up-to-date records, including setup, monitoring, and maintenance of company’s CRM system

Marketing Project Manager Responsibilities:

  • Design and implement integrated marketing campaigns to achieve set sales targets
  • Strong communication, presentation, and negotiation skills are necessary
  • Use analytical thinking to define, plan, execute, and evaluate marketing campaigns
  • Identify the need for campaign development, market research, sales training, and other sales enablement initiatives
  • Assist with hiring, training, and performance appraisals of direct reports
  • Develop job briefs and timelines, assign responsibilities, and monitor project progress
  • Prepare project status reports, and document lessons learned and best practices

Requirements And Skills:

  • Bachelor’s degree in marketing or related field
  • 3+ years’ proven experience in a marketing project management role
  • Strong understanding of marketing strategy development and management
  • Strong project management skills and requirements
  • Key contributor to project development and implementation
  • Ability to effectively present to internal and external customers
  • Strong

At Company Name, we believe that diversity and inclusion are key to building a strong team. We encourage applications from people of all backgrounds, religions, nationalities, genders, and ages. We are especially committed to supporting veterans and individuals with disabilities.


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