-Develop, implement, and manage sales strategies and tactics to meet daily, weekly, and monthly sales goals
-Create and maintain market presence through advertising, trade shows, and other sales promotions
-Identify target markets and develop appropriate marketing and sales strategies, including cold-calling, cold emailing, and prospecting
-Develop and maintain target lists of potential clients
-Develop and maintain business relationships with current and potential clients
-Manage sales reports and measure performance against goals
-Develop and maintain up-to-date sales databases
-Develop and maintain professional relationships with key personnel at potential customers and clients
-Work closely with sales representatives to ensure client needs are met
-Provide support as needed to sales personnel and clients
-Track sales activity through CRM, social media, and other tools
-Develop and refine sales methods to achieve overall sales goals