Social Media Representative Job Description

social media representative job description includes a detailed overview of the key requirements, duties, responsibilities, and skills for this role.

Last update : July 14, 2023

Social Media Representative Job Description

A social media representative is someone whose primary objective is to build and maintain positive relationships with customers.

Social media representatives maintain a company’s online reputation.

They monitor and respond to customer complaints, questions, and suggestions through social media.

Social media representatives may uncover situations beyond customer complaints or questions and escalate them to higher level representatives.

Social media representatives answer queries from customers and prospective customers.

Social media representatives also perform customer service duties.

They respond to customer inquiries, queries, and complaints.

They respond to customer requests for information about products, services, or orders.

A social media representative can update

Job Brief:

We’re looking for a Social Media Representative to help us connect with our customers and followers online. In this role, you will be responsible for creating and managing content across our social media channels. You will also engage with our audience, build relationships, and create a positive community around our brand. If you are a creative and outgoing individual with a passion for social media, then we want to hear from you!

Social Media Representative Duties:

  • Create and maintain a comprehensive company social media presence
  • Update company social media accounts with relevant and topical content
  • Document the social media strategy
  • Implement and track social media metrics
  • Promote awareness through social media and other platforms

Social Media Representative Responsibilities:

  • Develop and maintain a social media presence, including posting, editing, and scheduling content, tracking engagement metrics, and responding to community feedback
  • Develop content calendars and constantly monitor trends and current events in relevant industries to identify relevant content creation opportunities
  • Conduct market research to identify relevant opportunities for content sharing and promotion
  • Search for relevant opportunities, including job postings, conferences, and product launches, and identify potential synergies with the market
  • Maintain an up-to-date professional LinkedIn profile

Requirements And Skills:

  • Bachelor’s degree in related field
  • Expert knowledge of social media platforms, including Twitter, Facebook, Pinterest, and Instagram
  • Expert knowledge of Photoshop, Illustrator, and Adobe Premiere
  • Proficiency in HTML, CSS, and Java Script
  • Knowledge of SEO

It is the policy of Company Name to provide equal employment opportunity for all employees and job applicants without regard to race, color, religion, gender, national origin, age, disability or genetics. In addition to federal law requirements, Company Name complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.


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